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商品編號: HKU599 出版日期: 2006/11/14 作者姓名: Farhoomand, Ali;Ho, Phoebe 商品類別: Other 商品規格: 17p 再版日期: 地域: Silicon Valley;China 產業: Telecommunications 個案年度: -
商品敘述:
Huawei was China''s largest telecommunication equipment provider. It boasted annual revenue of US$6.7 billion in 2005, 60% of which came from international sales. Globally, Huawei had a strong position in the market for low-end routers and switches, offering products that were 40% cheaper than its competitors. However, unlike the threat from most Chinese companies, Huawei''s threat came not from low-cost manufacturing but from low-cost engineering. Can Huawei leverage its strengths to climb up the technology value chain, replicating its success with low-end telecom networking in high-technology products and services? Can it build a global brand?
涵蓋領域:
Competitive strategy;Competition;Expansion
相關資料:
Case Teaching Note, (HKU600), 9p, by Ali Farhoomand, Phoebe Ho
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